...Virgin Money Lounge caught my eye. It is a service that takes care of your personal needs, not just the functional, routine banking needs. It is a place to work and relax, get financial advice, join networking events, etc. It is even a place where you can leave your kids at without worry. It does all this while reinforcing the typology of a bank as a safe haven, an institution you can trust, accomplished through a relevant physical presence.Read More
Original Article: Disney's $1 Billion Bet on a Magical Wristband | WIRED
Was reading the article on WIRED.com about Disney's MagicBand and how it created seamless transitions before, during and after your experience at Disneyland that greatly enhanced your experience, allowing you to focus on enjoying and eliminating as many barriers to it as possible. As I was reading it, I also kept drawing a parallel to the airline industry and what airlines could do to provide this seamless, almost magical experience.
From my research into airline brands in a project I was working on last term, I realized that airlines have so much potential to expand their service offering beyond the flight experience. There are many airlines with an already good brand reputation and each has its own loyal following, and they could leverage on that, providing services that transcend beyond the cockpit of the plane. This could also open up new revenue streams that help ease the pressure placed on them with fuel costs etc.
Perhaps airport security organizations like the TSA could take a cue from Disney's MagicBand, to provide a seamless service and experience that we are so sorely missing, especially the mess that is the airports today.
The Designmatters team at Art Center recently sent out via their mailing list a really useful and timely resource. They shared the article/slideshow, 100 Questions for the Young Creative, which couldn't come at a better time as I'm in the midst of my job search.
Thought I'd share this here if anyone's in the same job seeking mode.
Was watching Monocle's interview with Karl Lagerfeld while on my flight to Melbourne. I must say, one of the better designer interviews I've watch in quite a while, touching on topics like the survival of print, culture in Europe, companies on social media, etc.
I've always been a big fan of Chanel's classy, french chic design language and while I knew who Lagerfeld was prior to this, this interview introduced me to his distinct point of view, which is one that I truly admire. And a lot of the points he talks about I'm in full subscription of.